Principal I, Brand Management [L6-I] (CE)

 

This posting is exclusively for current employees. (Employee referrals are submitted via the Link)

This posting is exclusively for internal employees. (Employee referrals are submitted via the Link)

 

When applying, you must complete the attached 'Internal Transfer Request Form' and submit it from your Coupang email account.

To apply, please complete the attached 'Internal Transfer Request Form' and submit it via your Coupang email address.

• Internal Transfer Policy: [Link]
• Internal Transfer Policy: [Link]

 

Company Introduction

Coupang exists to deliver customer delight. When customers say, "How did we ever live without Coupang?", we know we are fulfilling our mission. With the singular ambition of making customers' shopping, dining and everyday life more convenient, Coupang is leading innovation across the multi-hundred-million-dollar e-commerce industry. Coupang is one of the fastest-growing e-commerce companies and has built a unique position and customer trust in the domestic commerce sector. 

Coupang takes pride in being a large global listed company grounded in startup culture. This retains the agility of our founding days and is the growth engine behind our continuous launch of new services and business expansion. Every Coupang employee has the opportunity to demonstrate an entrepreneurial spirit and drive new innovations and initiatives. Boldly diving into work to achieve results is the essence of how Coupang works. At Coupang, you will witness yourself, your colleagues, your team and the whole company growing every day. 

Every Coupang employee is committed to Coupang's mission of building the future of commerce. We solve customers' problems, challenge conventional thinking and norms, and go beyond what is considered feasible. If you want an extraordinary work experience in an always-on, high-tech and hyper-connected world, join Coupang today.

 

Role Introduction

We aim for bold execution beyond the given role. Coupang Retail is the core organisation that is creating the overwhelming growth of Rocket Delivery as tangible business results.

At Coupang Retail, you will directly design category strategy and revenue structures, establishing new standards in the distribution industry. For senior and lead-level talent who drive growth through data and customer-centric thinking, Coupang will be the best stage for expanding your career.

If you have proven results through bold attempts rather than following set answers, grow that value even further with Rocket Delivery!

• Rocket Delivery Brand Manager introduction video: [Interview] Meet Coupang's BM

Responsibilities

• Category strategy development and brand discovery and growth management
  : Use market and customer data to develop the category's medium- to long-term strategy, and based on this, discover promising brands and onboard them. Grow alongside brands to secure the growth foundation of Rocket Delivery.

• Building brand partnerships and designing business structures
  : Through collaboration with brand companies, directly purchase Rocket Delivery products. Design marketing terms together with brand companies and operate partnerships so that both sides can grow mutually.

• Category performance (P&L) management and product and promotion strategy development
  : Manage key indicators such as sales and profit, and develop product and promotion strategies based on them. Track competitively priced products in the market and drive growth through negotiation of supply prices.

• Overall management of operational processes
  : Coordinate so that partner needs and operating standards are balanced, and systematically manage the overall operations including product listing, inventory operations, pricing policy and promotion execution.

• Operational process improvement and collaboration with related departments
  : Through collaboration with related departments such as marketing, logistics and catalogue operations, analyse root causes and implement improvements.

Qualifications Requirements

• 10+ years of relevant experience, with an interest in online retail business
• Understanding of e-commerce platforms and direct purchasing
• Flexible thinking to embrace change and positive energy that leads team engagement
• Experience improving actual service and sales metrics through analysis and insights

Preferred Requirements

• Those who have produced visible results through quick decision-making and execution
• Those who have defined results as KPIs and proven them with numbers
• Those who find solutions to unexpected problems and execute them through to the end
• Those with initiative who seek out and expand their own work to drive business growth

 

You must complete and submit the attached 'Internal Transfer Request Form'..

Please complete the attached Internal Transfer Request Form and submit.

You must apply with your Coupang email account..

Please make sure to apply with your Coupang e-mail address.